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    <fireside:genDate>Sun, 19 Apr 2026 14:07:40 -0500</fireside:genDate>
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    <title>Sorgatron Media Master Feed - Episodes Tagged with “Coffee”</title>
    <link>https://sorgatronmedia.fireside.fm/tags/coffee</link>
    <pubDate>Sun, 07 May 2017 22:00:00 -0400</pubDate>
    <description>Sorgatron Media is producing a series of Podcasts in the Entertainment, Music, and Technology genres. This is a feed of everything we do on a weekly basis for an all inclusive collection. Includes: Wrestling Mayhem Show, AwesomeCast, Rambling Movie Minute, Boss Battle, Journal of Lifestyle Medicine, S'eclairer Chatterbox, Good Morning, WWE RAW Wraup Up, Midweek War, Wrestling Game Show and Specials!
</description>
    <language>en-us</language>
    <itunes:type>episodic</itunes:type>
    <itunes:subtitle></itunes:subtitle>
    <itunes:author>Sorgatron Media</itunes:author>
    <itunes:summary>Sorgatron Media is producing a series of Podcasts in the Entertainment, Music, and Technology genres. This is a feed of everything we do on a weekly basis for an all inclusive collection. Includes: Wrestling Mayhem Show, AwesomeCast, Rambling Movie Minute, Boss Battle, Journal of Lifestyle Medicine, S'eclairer Chatterbox, Good Morning, WWE RAW Wraup Up, Midweek War, Wrestling Game Show and Specials!
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    <itunes:explicit>no</itunes:explicit>
    <itunes:owner>
      <itunes:name>Sorgatron Media</itunes:name>
      <itunes:email>mike@sorgatronmedia.com</itunes:email>
    </itunes:owner>
<itunes:category text="Technology"/>
<item>
  <title>ScareHouse Podcast 112: Macabre Noir, Aaron Doctor Morose, and The Mad Muse Lori Howsare Discuss Wearing Your Weird on the Outside and Atrocity Exhibition IX</title>
  <link>https://sorgatronmedia.fireside.fm/2022</link>
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  <pubDate>Sun, 07 May 2017 22:00:00 -0400</pubDate>
  <author>Sorgatron Media</author>
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  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Sorgatron Media</itunes:author>
  <itunes:subtitle>The award winning Atrocity Exhibition’s ninth performance will take you to hell. Katie “Dudders” caught up with Macabre Noir, Aaron Doctor Morose, and Lori Howsare “The Mad Muse” at Atrocity’s command center, aka Macabre’s living room. They talk about the creative process, theater theory, and Atrocity Exhibition IX: Inferno. </itunes:subtitle>
  <itunes:duration>1:01:46</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/e/e7983696-8d34-463d-aefd-d6dabf5bcdcc/cover.jpg?v=1"/>
  <description>&lt;strong&gt;&lt;span&gt;The award winning Atrocity Exhibition’s ninth performance will take you to hell. Katie “Dudders” caught up with Macabre Noir, Aaron Doctor Morose, and Lori Howsare “The Mad Muse” at Atrocity’s command center, aka Macabre’s living room. They talk about the creative process, theater theory, and Atrocity Exhibition IX: Inferno.&lt;/span&gt;&lt;/strong&gt;
&lt;ul&gt;
    &lt;li&gt;&lt;span&gt;Lori credits her theater education and experience for her ability to be such a successful stage manager&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;Macabre and Aaron Doctor Morose discuss how the Atrocity Exhibition grew and matured with each new member that joined the family&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;Through increased expectations from the audience and crew, the performance gets bigger and better every year&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;Using technology to keep yourself on track&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;Why “no pants and fire everywhere” would be an excellent tagline for Atrocity&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;The creative process and how it’s enjoyable torture as opposed to pointy stick torture&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;Lori discusses turning people back onto literature with her Literary Brothel, where you leave reality, enter a sacred space, and hear good stories&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;Realizing that your own true story is a good story&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;How theater helps promote empathy&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;What is weird to you is someone else’s normal&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;Lori explains how Atrocity is an example of theatre of cruelty, an academic theory of theatre. Cruelty is not violence; it is the ability to use visions that you’re not usually subjected to reach into the repressed, dark area of the human mind. It is an assault on the senses that heightens your emotions.&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;Wearing your weird on the outside&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;How Atrocity Exhibition creates a space for everyone&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;35 minute mark begins the conversation about Atrocity Exhibition IX: Inferno&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;The importance of putting together artists that genuinely love their craft and trust each other to make something exciting&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;Shout out to Zeke’s Coffee for creating the Atrocious Paradiso brew and providing coffee and snacks for the Atrocity Exhibition crew&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;They appreciate everyone that donates to the Kickstarter. It helps the show grow every year&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;
&lt;span&gt;Please subscribe to our podcast and leave feedback. We appreciate it!&lt;/span&gt;
&lt;strong&gt;&lt;span&gt;&lt;strong&gt;&lt;strong&gt; &lt;/strong&gt;&lt;/strong&gt;&lt;/span&gt;&lt;/strong&gt;&lt;span&gt;Follow the ScareHouse podcast hosts: Scott Simmons (@&lt;/span&gt;&lt;a href="https://twitter.com/ScareHouseScott"&gt;&lt;span&gt;ScareHouseScott&lt;/span&gt;&lt;/a&gt;&lt;span&gt;) and Katie “Dudders” (@&lt;/span&gt;&lt;a href="https://twitter.com/Kdudders"&gt;&lt;span&gt;kdudders&lt;/span&gt;&lt;/a&gt;&lt;span&gt;)&lt;/span&gt;
&lt;strong&gt;&lt;span&gt;&lt;strong&gt;&lt;strong&gt; &lt;/strong&gt;&lt;/strong&gt;&lt;/span&gt;&lt;/strong&gt;&lt;span&gt;Visit us -&lt;/span&gt; &lt;a href="http://www.scarehouse.com/"&gt;&lt;span&gt;www.ScareHouse.com&lt;/span&gt;&lt;/a&gt;
&lt;span&gt;Watch us - &lt;/span&gt;&lt;a href="http://youtube.com/TheScareHouse"&gt;&lt;span&gt;Youtube.com/TheScareHouse&lt;/span&gt;&lt;/a&gt;
&lt;span&gt;Like us - &lt;/span&gt;&lt;a href="https://www.facebook.com/scarehouse"&gt;&lt;span&gt;https://www.facebook.com/ScareHouse&lt;/span&gt;&lt;/a&gt;
&lt;span&gt;Follow us - &lt;/span&gt;&lt;a href="https://twitter.com/ScareHousePGH"&gt;&lt;span&gt;https://twitter.com/ScareHousePGH&lt;/span&gt;&lt;/a&gt;
&lt;strong&gt;&lt;span&gt;
&lt;/span&gt;&lt;/strong&gt; 
</description>
  <content:encoded>
    <![CDATA[<p><strong><span style="font-weight: 400;">The award winning Atrocity Exhibition’s ninth performance will take you to hell. Katie “Dudders” caught up with Macabre Noir, Aaron Doctor Morose, and Lori Howsare “The Mad Muse” at Atrocity’s command center, aka Macabre’s living room. They talk about the creative process, theater theory, and Atrocity Exhibition IX: Inferno.</span></strong></p>

<ul>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Lori credits her theater education and experience for her ability to be such a successful stage manager</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Macabre and Aaron Doctor Morose discuss how the Atrocity Exhibition grew and matured with each new member that joined the family</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Through increased expectations from the audience and crew, the performance gets bigger and better every year</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Using technology to keep yourself on track</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Why “no pants and fire everywhere” would be an excellent tagline for Atrocity</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">The creative process and how it’s enjoyable torture as opposed to pointy stick torture</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Lori discusses turning people back onto literature with her Literary Brothel, where you leave reality, enter a sacred space, and hear good stories</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Realizing that your own true story is a good story</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">How theater helps promote empathy</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">What is weird to you is someone else’s normal</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Lori explains how Atrocity is an example of theatre of cruelty, an academic theory of theatre. Cruelty is not violence; it is the ability to use visions that you’re not usually subjected to reach into the repressed, dark area of the human mind. It is an assault on the senses that heightens your emotions.</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Wearing your weird on the outside</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">How Atrocity Exhibition creates a space for everyone</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">35 minute mark begins the conversation about Atrocity Exhibition IX: Inferno</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">The importance of putting together artists that genuinely love their craft and trust each other to make something exciting</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Shout out to Zeke’s Coffee for creating the Atrocious Paradiso brew and providing coffee and snacks for the Atrocity Exhibition crew</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">They appreciate everyone that donates to the Kickstarter. It helps the show grow every year</span></li>
</ul>

<p><span style="font-weight: 400;">Please subscribe to our podcast and leave feedback. We appreciate it!</span></p>

<p><strong><span style="font-weight: 400;"><strong><strong> </strong></strong></span></strong><span style="font-weight: 400;">Follow the ScareHouse podcast hosts: Scott Simmons (@</span><a href="https://twitter.com/ScareHouseScott"><span style="font-weight: 400;">ScareHouseScott</span></a><span style="font-weight: 400;">) and Katie “Dudders” (@</span><a href="https://twitter.com/Kdudders"><span style="font-weight: 400;">kdudders</span></a><span style="font-weight: 400;">)</span></p>

<p><strong><span style="font-weight: 400;"><strong><strong> </strong></strong></span></strong><span style="font-weight: 400;">Visit us -</span> <a href="http://www.scarehouse.com/"><span style="font-weight: 400;"><a href="http://www.ScareHouse.com" rel="nofollow">www.ScareHouse.com</a></span></a></p>

<p><span style="font-weight: 400;">Watch us - </span><a href="http://youtube.com/TheScareHouse"><span style="font-weight: 400;">Youtube.com/TheScareHouse</span></a></p>

<p><span style="font-weight: 400;">Like us - </span><a href="https://www.facebook.com/scarehouse"><span style="font-weight: 400;"><a href="https://www.facebook.com/ScareHouse" rel="nofollow">https://www.facebook.com/ScareHouse</a></span></a></p>

<p><span style="font-weight: 400;">Follow us - </span><a href="https://twitter.com/ScareHousePGH"><span style="font-weight: 400;"><a href="https://twitter.com/ScareHousePGH" rel="nofollow">https://twitter.com/ScareHousePGH</a></span></a></p>

<p><strong><span style="font-weight: 400;"><br>
</span></strong></p><p>Sponsored By:</p><ul><li></li></ul>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p><strong><span style="font-weight: 400;">The award winning Atrocity Exhibition’s ninth performance will take you to hell. Katie “Dudders” caught up with Macabre Noir, Aaron Doctor Morose, and Lori Howsare “The Mad Muse” at Atrocity’s command center, aka Macabre’s living room. They talk about the creative process, theater theory, and Atrocity Exhibition IX: Inferno.</span></strong></p>

<ul>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Lori credits her theater education and experience for her ability to be such a successful stage manager</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Macabre and Aaron Doctor Morose discuss how the Atrocity Exhibition grew and matured with each new member that joined the family</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Through increased expectations from the audience and crew, the performance gets bigger and better every year</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Using technology to keep yourself on track</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Why “no pants and fire everywhere” would be an excellent tagline for Atrocity</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">The creative process and how it’s enjoyable torture as opposed to pointy stick torture</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Lori discusses turning people back onto literature with her Literary Brothel, where you leave reality, enter a sacred space, and hear good stories</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Realizing that your own true story is a good story</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">How theater helps promote empathy</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">What is weird to you is someone else’s normal</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Lori explains how Atrocity is an example of theatre of cruelty, an academic theory of theatre. Cruelty is not violence; it is the ability to use visions that you’re not usually subjected to reach into the repressed, dark area of the human mind. It is an assault on the senses that heightens your emotions.</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Wearing your weird on the outside</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">How Atrocity Exhibition creates a space for everyone</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">35 minute mark begins the conversation about Atrocity Exhibition IX: Inferno</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">The importance of putting together artists that genuinely love their craft and trust each other to make something exciting</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Shout out to Zeke’s Coffee for creating the Atrocious Paradiso brew and providing coffee and snacks for the Atrocity Exhibition crew</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">They appreciate everyone that donates to the Kickstarter. It helps the show grow every year</span></li>
</ul>

<p><span style="font-weight: 400;">Please subscribe to our podcast and leave feedback. We appreciate it!</span></p>

<p><strong><span style="font-weight: 400;"><strong><strong> </strong></strong></span></strong><span style="font-weight: 400;">Follow the ScareHouse podcast hosts: Scott Simmons (@</span><a href="https://twitter.com/ScareHouseScott"><span style="font-weight: 400;">ScareHouseScott</span></a><span style="font-weight: 400;">) and Katie “Dudders” (@</span><a href="https://twitter.com/Kdudders"><span style="font-weight: 400;">kdudders</span></a><span style="font-weight: 400;">)</span></p>

<p><strong><span style="font-weight: 400;"><strong><strong> </strong></strong></span></strong><span style="font-weight: 400;">Visit us -</span> <a href="http://www.scarehouse.com/"><span style="font-weight: 400;"><a href="http://www.ScareHouse.com" rel="nofollow">www.ScareHouse.com</a></span></a></p>

<p><span style="font-weight: 400;">Watch us - </span><a href="http://youtube.com/TheScareHouse"><span style="font-weight: 400;">Youtube.com/TheScareHouse</span></a></p>

<p><span style="font-weight: 400;">Like us - </span><a href="https://www.facebook.com/scarehouse"><span style="font-weight: 400;"><a href="https://www.facebook.com/ScareHouse" rel="nofollow">https://www.facebook.com/ScareHouse</a></span></a></p>

<p><span style="font-weight: 400;">Follow us - </span><a href="https://twitter.com/ScareHousePGH"><span style="font-weight: 400;"><a href="https://twitter.com/ScareHousePGH" rel="nofollow">https://twitter.com/ScareHousePGH</a></span></a></p>

<p><strong><span style="font-weight: 400;"><br>
</span></strong></p><p>Sponsored By:</p><ul><li></li></ul>]]>
  </itunes:summary>
</item>
<item>
  <title>ScareHouse Podcast 111: Over Caffeinated Chat with Rob Johnston About Social Media, Adapting, and Being Genuine with Your Audience</title>
  <link>https://sorgatronmedia.fireside.fm/2004</link>
  <guid isPermaLink="false">d4e589e3-e4b0-45aa-9ecd-c6168dfde499</guid>
  <pubDate>Fri, 28 Apr 2017 10:00:00 -0400</pubDate>
  <author>Sorgatron Media</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/e7983696-8d34-463d-aefd-d6dabf5bcdcc/d4e589e3-e4b0-45aa-9ecd-c6168dfde499.mp3" length="27374984" type="audio/mpeg"/>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Sorgatron Media</itunes:author>
  <itunes:subtitle>Scott Simmons and Katie “Dudders” hang out on a loading dock in Pittsburgh’s Strip District with Rob Johnston to talk about social media and the importance of being genuine with your audience. 
</itunes:subtitle>
  <itunes:duration>56:28</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/e/e7983696-8d34-463d-aefd-d6dabf5bcdcc/cover.jpg?v=1"/>
  <description>&lt;span&gt;Scott Simmons and Katie “Dudders” hang out on a loading dock in Pittsburgh’s Strip District with Rob Johnston to talk about social media and the importance of being genuine with your audience.&lt;/span&gt;
&lt;span&gt;Highlights:&lt;/span&gt;
&lt;ul&gt;
    &lt;li&gt;&lt;span&gt;Rob, former ScareHouse Podcast host, reminisces about his favorite ScareHouse Podcast episodes&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;Discussing the rise and fall of Vine&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;Why Vine was such a great fit for Rob’s creative vision and how enjoyed the challenge&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;Using old school techniques and humor to engage with today’s audience&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;Rob’s one Vine that went horribly wrong&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;Having to let things go in order to grow&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;Rob talks about his most elaborate Vines and the clean up involved&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;The importance of using customer data and analyzing engagement in haunt building and social media content creation&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;Being relatable to your audience&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;Rob talks about his coffee dumping Vine that turned into a gif sensation&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;Trying to protect the content you’ve created in a social media world&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;Why the top 20 content creators of Vine were responsible for its downfall&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;What’s next for social media platforms&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;ScareHouse and Rob’s big payoffs for taking a chance and changing to anticipate where their audiences are going&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;Scott discusses The Simpsons and how they “got it” all those years ago&lt;/span&gt;&lt;/li&gt;
    &lt;li&gt;&lt;span&gt;The importance of being honest and genuine with your audience&lt;/span&gt;&lt;/li&gt;
&lt;/ul&gt;
Please subscribe to our podcast and leave feedback. We appreciate it!
&lt;span&gt;Follow the ScareHouse podcast hosts: Scott Simmons (@&lt;/span&gt;&lt;a href="https://twitter.com/ScareHouseScott"&gt;&lt;span&gt;ScareHouseScott&lt;/span&gt;&lt;/a&gt;&lt;span&gt;) and Katie “Dudders” (@&lt;/span&gt;&lt;a href="https://twitter.com/Kdudders"&gt;&lt;span&gt;kdudders&lt;/span&gt;&lt;/a&gt;&lt;span&gt;)&lt;/span&gt;
&lt;span&gt;Visit us -&lt;/span&gt; &lt;a href="http://www.scarehouse.com/"&gt;&lt;span&gt;www.ScareHouse.com&lt;/span&gt;&lt;/a&gt;
&lt;span&gt;Watch us - &lt;/span&gt;&lt;a href="http://youtube.com/TheScareHouse"&gt;&lt;span&gt;Youtube.com/TheScareHouse&lt;/span&gt;&lt;/a&gt;
&lt;span&gt;Like us - &lt;/span&gt;&lt;a href="https://www.facebook.com/scarehouse"&gt;&lt;span&gt;https://www.facebook.com/ScareHouse&lt;/span&gt;&lt;/a&gt;
&lt;span&gt;Follow us - &lt;/span&gt;&lt;span&gt;&lt;a href="https://twitter.com/ScareHousePGH"&gt;https://twitter.com/ScareHousePGH&lt;/a&gt;&lt;/span&gt; 
</description>
  <content:encoded>
    <![CDATA[<p><span style="font-weight: 400;">Scott Simmons and Katie “Dudders” hang out on a loading dock in Pittsburgh’s Strip District with Rob Johnston to talk about social media and the importance of being genuine with your audience.</span></p>

<p><span style="font-weight: 400;">Highlights:</span></p>

<ul>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Rob, former ScareHouse Podcast host, reminisces about his favorite ScareHouse Podcast episodes</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Discussing the rise and fall of Vine</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Why Vine was such a great fit for Rob’s creative vision and how enjoyed the challenge</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Using old school techniques and humor to engage with today’s audience</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Rob’s one Vine that went horribly wrong</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Having to let things go in order to grow</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Rob talks about his most elaborate Vines and the clean up involved</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">The importance of using customer data and analyzing engagement in haunt building and social media content creation</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Being relatable to your audience</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Rob talks about his coffee dumping Vine that turned into a gif sensation</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Trying to protect the content you’ve created in a social media world</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Why the top 20 content creators of Vine were responsible for its downfall</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">What’s next for social media platforms</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">ScareHouse and Rob’s big payoffs for taking a chance and changing to anticipate where their audiences are going</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Scott discusses The Simpsons and how they “got it” all those years ago</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">The importance of being honest and genuine with your audience</span></li>
</ul>

<p>Please subscribe to our podcast and leave feedback. We appreciate it!</p>

<p><span style="font-weight: 400;">Follow the ScareHouse podcast hosts: Scott Simmons (@</span><a href="https://twitter.com/ScareHouseScott"><span style="font-weight: 400;">ScareHouseScott</span></a><span style="font-weight: 400;">) and Katie “Dudders” (@</span><a href="https://twitter.com/Kdudders"><span style="font-weight: 400;">kdudders</span></a><span style="font-weight: 400;">)</span></p>

<p><span style="font-weight: 400;">Visit us -</span> <a href="http://www.scarehouse.com/"><span style="font-weight: 400;"><a href="http://www.ScareHouse.com" rel="nofollow">www.ScareHouse.com</a></span></a></p>

<p><span style="font-weight: 400;">Watch us - </span><a href="http://youtube.com/TheScareHouse"><span style="font-weight: 400;">Youtube.com/TheScareHouse</span></a></p>

<p><span style="font-weight: 400;">Like us - </span><a href="https://www.facebook.com/scarehouse"><span style="font-weight: 400;"><a href="https://www.facebook.com/ScareHouse" rel="nofollow">https://www.facebook.com/ScareHouse</a></span></a></p>

<p><span style="font-weight: 400;">Follow us - </span><span style="font-weight: 400;"><a href="https://twitter.com/ScareHousePGH"><a href="https://twitter.com/ScareHousePGH" rel="nofollow">https://twitter.com/ScareHousePGH</a></a></span></p><p>Sponsored By:</p><ul><li></li></ul>]]>
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    <![CDATA[<p><span style="font-weight: 400;">Scott Simmons and Katie “Dudders” hang out on a loading dock in Pittsburgh’s Strip District with Rob Johnston to talk about social media and the importance of being genuine with your audience.</span></p>

<p><span style="font-weight: 400;">Highlights:</span></p>

<ul>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Rob, former ScareHouse Podcast host, reminisces about his favorite ScareHouse Podcast episodes</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Discussing the rise and fall of Vine</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Why Vine was such a great fit for Rob’s creative vision and how enjoyed the challenge</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Using old school techniques and humor to engage with today’s audience</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Rob’s one Vine that went horribly wrong</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Having to let things go in order to grow</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Rob talks about his most elaborate Vines and the clean up involved</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">The importance of using customer data and analyzing engagement in haunt building and social media content creation</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Being relatable to your audience</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Rob talks about his coffee dumping Vine that turned into a gif sensation</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Trying to protect the content you’ve created in a social media world</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Why the top 20 content creators of Vine were responsible for its downfall</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">What’s next for social media platforms</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">ScareHouse and Rob’s big payoffs for taking a chance and changing to anticipate where their audiences are going</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">Scott discusses The Simpsons and how they “got it” all those years ago</span></li>
    <li style="font-weight: 400;"><span style="font-weight: 400;">The importance of being honest and genuine with your audience</span></li>
</ul>

<p>Please subscribe to our podcast and leave feedback. We appreciate it!</p>

<p><span style="font-weight: 400;">Follow the ScareHouse podcast hosts: Scott Simmons (@</span><a href="https://twitter.com/ScareHouseScott"><span style="font-weight: 400;">ScareHouseScott</span></a><span style="font-weight: 400;">) and Katie “Dudders” (@</span><a href="https://twitter.com/Kdudders"><span style="font-weight: 400;">kdudders</span></a><span style="font-weight: 400;">)</span></p>

<p><span style="font-weight: 400;">Visit us -</span> <a href="http://www.scarehouse.com/"><span style="font-weight: 400;"><a href="http://www.ScareHouse.com" rel="nofollow">www.ScareHouse.com</a></span></a></p>

<p><span style="font-weight: 400;">Watch us - </span><a href="http://youtube.com/TheScareHouse"><span style="font-weight: 400;">Youtube.com/TheScareHouse</span></a></p>

<p><span style="font-weight: 400;">Like us - </span><a href="https://www.facebook.com/scarehouse"><span style="font-weight: 400;"><a href="https://www.facebook.com/ScareHouse" rel="nofollow">https://www.facebook.com/ScareHouse</a></span></a></p>

<p><span style="font-weight: 400;">Follow us - </span><span style="font-weight: 400;"><a href="https://twitter.com/ScareHousePGH"><a href="https://twitter.com/ScareHousePGH" rel="nofollow">https://twitter.com/ScareHousePGH</a></a></span></p><p>Sponsored By:</p><ul><li></li></ul>]]>
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